NEW YORK — Calling all grilling gurus, the American Lamb Board is kicking off their third annual "Get Your Grill On" video competition today. Just in time to fire up the grill, fans of lamb are invited to partake in this year's "American Lamb Burger Bonanza" by sharing their beloved secrets for the ultimate lamb burger, from the best buttery buns to sweet and sour condiments.
Contestants can submit a 3 to 5 minute video showing how they get their grill on, specifying the recipe, what cut they used and why they love lamb. Videos will be reviewed by a panel of grilling experts to select a winner announced on July 15, in time for the winning grill master to receive two tickets to the NYC Wine & Food Festival's "Burger Bash" www.nycwineandfoodfestival.com/2010. All entrants will receive Fan of Lamb gear.
Packed with sweet, rich flavor, American lamb is a secret weapon when it comes to crowd-pleasing grilling. Aside from the show-stopping rack, there are also a number of budget-friendly cuts of lamb for the grill, like loin chops, sirloin, butterflied leg, ribs, and ground lamb.
Starting May 27, "Get Your Grill On" by submitting videos in DVD, QuickTime or online link (no VHS) to Get Your Grill On C/O Baltz and Company, 49 W. 23rd Street, 9th Floor, New York, NY 10010 or via e-mail to fanoflamb@baltzco.com. ****Please note we cannot return videos****
For more information about the "Get Your Grill On" video competition and the American Lamb Board please visit http://www.americanlamb.com/fansoflamb.aspx and become a Fan of Lamb. All new subscribers will receive Fan of Lamb gear and goodies. You can also follow us on Facebook or Twitter, @FANofLAMB, to keep up to date on all ALB news and events.
About the American Lamb Board
The American Lamb Board is an industry-funded research and promotions commodity board that represents all sectors of the American Lamb industry including producers, feeders, seed stock producers and processors. The Board, appointed by the Secretary of Agriculture, is focused on increasing demand by promoting the freshness, flavor, nutritional benefits, and culinary versatility of American Lamb. The work of the American Lamb Board is overseen by the U.S. Department of Agriculture and the board's programs are supported and implemented by the staff in Denver, Colorado.
For more information about the American Lamb Board, please contact Chloe Mata Crane (cmcrane@baltzco.com) or Marliese Engel Traver (mtraver@baltzco.com) at Baltz & Company—212-982-8300
Source: American Lamb Board
