Placing labels on fast food items that show climate impact lowers consumers’ red meat consumption, a study published this week in the Journal of American Medical Association found. The study was authored by researchers at Johns Hopkins University.
The study placed labels on fast food items that indicate an item’s potential impact on the world’s climate.
Items made from chicken, fish, or vegetarian items were given a green label for positive environmental impact. Items made from red meats were given a red label for high-climate impact.
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