Most consumers do not think ordinarily about the origin of the cut flowers they purchase. Though many people are informed, conscious consumers who do know to hunt for eco-friendly products for many aspects of their lives such as food, beverages, and body care, when it comes to the flowers at the center of their dinner table, they often don’t consider sustainability.

Luckily, consumers are starting to request more information on where and how their flowers were grown and who grew them. As the first Rainforest Alliance Certified ™ flower farm based in the United States, we welcome this paradigm shift.

At the Sun Valley Floral Farms, we encourage transparency not only in our business, but in the entire floral industry. Based in Arcata, California, our farm is nestled between the giant redwoods of Humboldt County and the rugged Pacific coast characteristic of this part of the state. We aim to be stewards of the earth and work in harmony with nature to create amazing cut flowers that are safe for farmers to grow, and promote healthy soil.

To read the rest of the story, please go to: Sun Valley Group's Flower Talk