New Bloom Solutions Reveals the 7 Deadly Sins of Running a Flower Shop
August 4, 2025 | 1 min to read
In the Bloom Show Takeover, Tim Huckabee, founder of The Profitable Florist, emphasized that many issues plaguing flower shops are self-imposed. Drawing from his extensive experience, he identified the Seven Deadly Sins of the Floral Industry that lead to repeated costly behaviors. One major pitfall highlighted was asking customers, “How much do you want to spend?”, which transforms emotional purchases into mere transactions, ultimately hindering sales effectiveness.
The Bloom Show Takeover with Tim Huckabee, founder of The Profitable Florist and now an official Bloom Show Correspondent, delivered a powerful message for every retail florist: many of the challenges holding flower shops back are self-inflicted.
With over 26 years of coaching experience, 6,000+ flower shop visits, and 7,000+ florists trained worldwide, Tim has seen the same costly habits repeated across the industry. He calls them the Seven Deadly Sins of the Floral Industry—and shared practical solutions any florist can apply today.
Sin #1: Asking “How Much Do You Want to Spend?”
Tim shared how most florists open sales calls by asking for a budget instead of focusing on the reason behind the order. He recalled calling 20 shops and, in 18 of them, being asked that question immediately. It’s an approach that turns an emotional purchase into a transactional one.
To read more, please visit New Bloom Solutions.