A "plant-based" tuna sushi roll? Sounds a bit fishy.
But Whole Foods Market is about to try an experiment to see if sushi lovers can warm to roll based on what grows out of the ground and not what is hooked out of the sea.
The supermarket chain that recently became part of Amazon is teaming with a startup to bring a faux-tuna product called Ahimi, made from tomatoes and other ingredients, to sushi rolls in New York and Los Angeles.
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