Grafton, Vt. — Grafton Village Cheese, a business of the nonprofit Windham Foundation in Grafton, Vt., has teamed with specialty cheese leader Murray's Cheese to manage its consumer e-commerce program. Online sales of Grafton Cheese on MurraysCheese.com commenced in late October.
Grafton Village Cheese makes handmade aged Vermont cheddar and specialty cheeses using premium raw milk from small local family farms. A selection of its award-winning cheeses are available at MurraysCheese.com.
"We are delighted to have partnered with Murray's to take over our online consumer sales," said Meri Spicer, Grafton’s Vice President of Sales and Marketing. "Murray's established and reputable e-commerce program allows our existing consumer base to enjoy a more streamlined experience."
“We are proud to partner with Grafton Cheese,” says Steven Millard, Vice President of Merchandizing at Murray’s. “Long a mainstay in New England and New York cheese cases and on the counters at Murray’s Cheese, Grafton has played an important part in our country’s amazing cultural revolution in cheese. Grafton can focus on making great cheeses and Murray’s Cheese can focus on providing a seamless online shopping experience.”
Murray's Cheese, celebrating its 75th anniversary this year, has a successful e-commerce business that focuses on the specialty cheese market. The Murray's brand includes two New York locations, state-of-the-art cheese caves, a restaurant, an educational program, a wholesale business and 250 cheese kiosks in Kroger supermarkets.
About Grafton Village Cheese
Grafton Village Cheese of Grafton, Vt., was founded in 1892 as the Grafton Cooperative Cheese Company, which converted surplus milk from local dairy farmers into cheese. Today, Grafton Cheese hand makes aged cheddar and specialty cheeses that are recognized for its quality and taste on a worldwide scale. It can be found nationwide at specialty grocers and cheese markets, at its specialty cheese and wine shop in Brattleboro, Vt., and now at MurraysCheese.com.
Grafton Cheese is a mission driven business of the nonprofit Windham Foundation, which is dedicated to promoting Vermont’s rural communities. More on Grafton Cheese can be found at GraftonVillageCheese.com, Twitter and Instagram @graftoncheese and Facebook/graftonvillagecheese.
About Murray's Cheese
Murray's Cheese, founded in 1940 and based in Greenwich Village, is the oldest cheese shop in New York City. Murray’s operates a shop in Grand Central Market, state-of-the-art caves to ripen cheese to perfection, a restaurant— Murray’s Cheese Bar, an e-commerce business, and a vibrant wholesale operation. Murray’s Cheese has grown from 3 stores in 2008 to nearly 250 stores today. By 2016, Murray’s will have 350 Murray’s stores within Kroger supermarkets throughout the country. Murray’s has been named Best Cheese Shop in the World by Forbes.com and msnbc.com, and Best Cheese Shop in New York by Time Out New York.
Source: Grafton Village Cheese