MINNEAPOLIS — Three is the magic number when it comes to offering yogurt fans a
trio of better-for-you benefits in every flavorful, creamy cup of reformulated
Yoplait YoPlus. Now, with 20 percent of the Daily Value of antioxidant
vitamins A and E, a blend of special probiotic cultures and fiber for digestive
health, as well as calcium and vitamin D for bone health, YoPlus delivers a
trifecta of important “plusses.”
“Newly reformulated YoPlus is now an excellent source of antioxidants, perfect
for individuals who are proactive about making nutritious food choices,” said
Christina Meyer-Jax, MS, RD and nutrition communicator with the General Mills
Bell Institute of Health and Nutrition. “YoPlus already serves as a way to help
promote digestive health and support bone health. With the benefit of
antioxidant vitamins A and E, it is truly the yogurt that gives you more.”
YoPlus Delivers
Antioxidants: Newly reformulated YoPlus now has 20% Daily Value of antioxidant
vitamins A and E
Digestive Health: YoPlus contains clinically proven probiotic cultures and
natural dietary fiber (three grams of fiber per 4-ounce serving)
Bone Health: YoPlus provides calcium and vitamin D
According to the National Health and Nutrition Examination Survey, 80 percent of
women do not get enough calcium to maintain strong bones*. YoPlus is a good
source of calcium and vitamin D to support bone health. YoPlus also contains
live and active yogurt cultures L. bulgaricus and S. thermophilus, and delivers
Yoplait’s signature great taste.
“With its smooth creamy texture and unique flavor combinations, Yoplait YoPlus
is an ideal option for someone looking for a snack that offers health benefits
and is full of flavor,” said Betsy Storey, associate marketing manager for
YoPlus.
YoPlus Light is also available in supermarkets nationwide, and like YoPlus, it
contains a special blend of probiotic cultures and a natural dietary fiber, as
well as antioxidant vitamins and calcium and vitamin D, but with about 1/3 fewer
calories than YoPlus. The light version, at 70 calories per serving, is
available in three delicious flavors Honey Vanilla, Strawberry Banana and Key
Lime Pie.
YoPlus is available on grocery store shelves nationwide in six delectable
flavors: Strawberry, Vanilla, Cherry, Peach, Blackberry Pomegranate and
Blueberry Acai. Retail price is $2.79 per 4-pack of 4 oz. cups. For more
information on newly reformulated YoPlus, visit
www.yoplus.com.
About General Mills
One of the world’s leading food companies, General Mills operates in more than
100 countries and markets more than 100 consumer brands, including Cheerios,
Haagen-Dazs, Nature Valley, Betty Crocker, Pillsbury, Green Giant, Old El Paso,
Progresso, Cascadian Farm, Muir Glen and more. Headquartered in Minneapolis,
Minnesota, U.S.A., General Mills had fiscal 2009 global net sales of US$15.9
billion, including the company’s $1.2 billion proportionate share of joint
venture net sales. Visit
www.generalmills.com.
* National Health and Nutrition Examination Survey, 2003-2004
Source:
General Mills