CLEVELAND – enLiven yogurt (www.enlivenyogurt.com), the new low-cost and delicious probiotic yogurt available exclusively in Walmart, is excited to announce the initial success of its "YO YO YO Holiday Promo" that runs through Dec. 16, 2011 where 500 free 4-packs of healthy enLiven yogurt plus $1,000 in Walmart gift cards will be awarded.
enLiven's "YO YO YO Holiday Promo" kicked off on Nov. 14 and within seven days more than 1,000 qualified entries were received. During this time, the brand saw its Facebook fan base grow by 118 percent and Twitter following grow by 23 percent.
On Monday, Nov. 28, enLiven awarded the first of two winners of a $500 Walmart gift card. Barbara J. of Charlotte, N.C. is the recipient. She is going to use the money to buy groceries for her family of four. To enter enLiven's "YO YO YO Holiday Promo," go to: www.enlivenyogurt.com/yoyoyo.
"We're thrilled that more than 1,000 consumers took interest in our holiday yogurt promotion in its first week," says Carl Freund, EVP of Ganeden Consumer Brands. "We're committed to helping people eat better and save money this holiday. That's why the consumer response and interest in enLiven yogurt and Walmart—where our yogurts with beneficial probiotics are exclusively sold—is so rewarding to us. The contest runs for nearly three more weeks so there is definitely time for more people to enter and win!"
To participate in the "YO YO YO Holiday Promo" consumers simply need to: like enLiven yogurt on Facebook or following it on Twitter, post "YO YO YO" on its Facebook wall or send it as Tweet to @enLivenYogurt; and register on www.enlivenyogurt.com/yoyoyo. The first 500 qualifying entries will receive a free coupon via the mail that is good for any 4-pack of enLiven Yogurt, available in vanilla, blueberry, strawberry and peach flavors. Two people, out of all eligible entries, will each win a $500 Walmart gift card to buy food for the holidays or presents. The first grand prize winner was announced on Monday, Nov. 28, 2011 and the second grand prize winner will be announced on Friday, Dec. 16, 2011.
Winners will be highlighted on enLiven's Facebook and Twitter pages. enLiven yogurt's "YO YO YO Holiday Promo" is open to legal residents of the fifty (50) United States and District of Columbia who are 18 years of age or older at time of entry. Complete giveaway terms and conditions are available on enLiven's website. Promo runs from Nov. 14-Dec. 16, 2011.
Made by Ganeden , the nation's leading distributor of over-the-counter probiotic products, enLiven yogurt is 99 percent fat-free, low in sodium and contains beneficial GanedenBC30 probiotics which offer significant amounts of live and active cultures to help support digestive and immune health.
For more information about enLiven yogurt, visit enlivenyogurt.com.
About Ganeden, makers of enLiven yogurt
Founded in 1997 and based in Cleveland, Ohio, Ganeden Biotech, Inc. is the maker of enLiven yogurt, sold exclusively at Walmart, and licenses its patented probiotic bacteria, GanedenBC30, for use in commercial food and beverage applications. GanedenBC30 (Bacillus coagulans GBI-30, 6086) is self-affirmed GRAS (Generally Recognized as Safe) by an independent panel of experts assembled to assess its safety in use as a food ingredient and can be found in over 50 functional foods, including offerings from Red Mango Yogurt, Naked Pizza, and Bigelow Teas. For more information on GanedenBC30 or licensing opportunities, visit ganedenlabs.com.
Source: Ganeden Biotech, Inc.
