Boulder Brands Plans To Sub Out Underperforming Smart Balance Products

Consumers may soon start seeing more Earth Balance buttery spreads on grocery shelves.

In light of sales struggles for Boulder Brands' legacy Smart Balance spreads, the Boulder-based natural foods and spreads company disclosed Thursday that it would substitute the all-natural Earth Balance for under-performing Smart Balance products.

Officials for Boulder Brands made the announcement as part of the company's third-quarter earnings release in which — as expected — the Boulder-based firm posted a significantly wider net loss.

During the three-month period that ended Sept. 30, Boulder Brands lost $132.16 million, or $2.17 per share, on revenue of $133.9 million. A year ago, the company lost $1.58 million, or 3 cents per share, on revenue of $118.5 million.

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