TTA and ISO Join Forces to Revolutionize Global Horticulture and Food Production

January 21, 2025 ISO Horti

In a groundbreaking step for the horticultural industry, ISO Horti—a specialist in horticultural robotics and automation—and TTA—experts in transplanting and sorting solutions—are merging. Operating under the name TTA-ISO, this partnership directly addresses the booming demand for automation in global horticulture and food production.

Amethyst Glow 2025 Floral Trend Color Brings the Magic of the Northern Lights to Your Floral Designs

January 20, 2025 Rio Roses by Equiflor

Not all color trends are created equal. While Pantone chooses a single color for industries across the board, from fashion to technology, Thursd. takes a different approach. This global floral platform focuses exclusively on flowers and plants, selecting a Floral Trend Color that’s more than just a visual choice.

New Research Uncovers Consumer and Industry Perspectives on Sustainability in the Floral Industry

January 20, 2025 The National Tribune

The first study focuses on U.S. consumers’ overall perceptions and willingness to pay for sustainable environmental practices in the floral industry. It highlights growing awareness and demand for eco-conscious options, with many consumers indicating a preference for sustainably sourced flowers and environmentally responsible packaging.

2024 in Review: The Society of American Florists Guided and Connected the Floral Industry

In a year defined by a shifting political landscape, destructive hurricanes, pivotal sustainability research, and market challenges, the Society of American Florists (SAF) stood as a beacon of guidance and connection for the floral industry. 

Sustainabloom Releases 3 New Guides Focusing on Social Sustainability

January 16, 2025 Sustainabloom

These new guides, developed by researchers at NC State University, offer valuable insights into key areas such as employee continued education, health benefits, and diversity, equity, and inclusion.