Teleflora Celebrates ‘The Power of Wishes’ This Holiday Season With $250,000 Donation to Make-A-Wish and New Campaign Inviting Everyone to Experience the Magic of Giving

November 21, 2024 Teleflora

Teleflora’s national ad campaign, “The Power of Wishes,” reminds us of the profound hope and healing held within a wish – and the ever-present possibility that it just might come true. Additionally, Teleflora will empower Americans to help donate $250,000 to Make-A-Wish® through the purchase of select bouquets, social media engagement, and in person at Rockefeller Center. 

Costa Farms Unveils Holiday Décor Inspiration at Exclusive Atlanta Media Event 

November 21, 2024 Costa Farms

The onsite team showed guests creative ways to incorporate plants into holiday décor, from mantles to tabletops, and participated in hands-on stations. Activities included decorating monstera-shaped cookies, exploring plant wrapping techniques, crafting herbal wellness scrubs, and, for the final experience, previewing Costa Farms’ latest plant releases while engaging with their horticulturist, Justin Hancock, for expert advice.

Bringing Floral Fragrance to New Heights

In a recent breakthrough, researchers identified a gene from Caladium that can be used to enhance floral fragrance in other species.

Parfum Flower Company Introduces the Rose Company

November 20, 2024 Parfum Flower Company

The mission is simple: to bring to market the most beautiful and sought-after Ecuadorian roses. While others may do this, the company’s unique approach and deep connection to the entire floral ecosystem sets them apart.

Almería Consolidates its Position as the Main Producer of Poinsettia in Spain

November 20, 2024 Coexphal

The solar greenhouses in Almería, the largest production area for poinsettias in Spain, are dyed red, the traditional color of the Christmas flower, although diversification is also taking place in this plant and the number of consumers who choose pink, glitter and tricolor poinsettias has grown.