Puratos introduces a way to improve product freshness…
Achieve longer lasting freshness with Puratos Freshness Solutions for your sweet goods. These freshness enhancers help maintain total freshness in patisserie recipes with a focus on softness, moistness, cohesiveness, and resiliency – all factors that will boast customer loyalty and repeat purchases.
Freshness Solutions add long term benefits to your product line with increased efficiencies, quality improvement, reduced cost and further market exposure. When a product stays fresh for longer it lightens the logistical load that goes along with production schedules, cross overs and clean-outs. This can result in reduced labor cost with less downtime between shifts or even fewer shifts. A change this significant will eventually lower energy costs as well, bringing your efficiencies full circle. Our Freshness Solutions also give your product increased resiliency which reduces instances of damaged products during packaging and transportation. Better efficiencies in production will add flexibility to service consumers' demands and create an invaluable interdependency between you and your customer.
Once product is produced the shelf life measurement begins. Freshness Solutions can add longer lasting freshness measured in hours, days or weeks. This will result in fewer stales and expand distribution regions, so you can take your products further – literally.
The final test for freshness is always the consumer. Products that stay fresh lead to repeat purchases and greater customer loyalty. As people continue to add more and more importance to the quality of their food – fresh products will continue to be the cornerstone. In that moment when a consumer is deciding to purchase your product, freshness is absolutely top of mind. Great taste for a longer time period is what customers want. A product's reputation is paramount in creating customer loyalty and gaining the competitive advantage.
Puratos Freshness Solutions sees your product through the entire life cycle – a longer life. Contact Puratos today to start on the path to increased efficiencies and quality improvement. Guarantee fresh product to your customer and deliver every time.
Source: Puratos
