Laser Branded Fruit Labels Get Favorable EU Ruling

The EU has paved the way for the use of iron oxides and hydroxides on the skin of fruit, chemicals which make any laser markings much clearer to the human eye.

The "tattoos" could even feature QR codes, digital barcodes that consumers scan with their smartphones, embedded into a banana or melon for consumers to find out more about the product.

Retailers will welcome the technology as a way of keeping track of produce without having to rely on packaging and information from suppliers, though consumers may be sceptical at first about chewing their way through an embedded logo of their favoured supermarket.

To read the rest of the story, please go to: The Telegraph