Health-conscious consumers are helping to drive a steady rise in tortilla sales as manufacturers work to meet their diverse dietary demands.
According to research firm FMI, more than 40 percent of consumers buy tortilla products on a weekly basis. Global tortilla sales are forecast to exceed $12.3 billion by 2028 while growing at an annual rate of 3.7 percent, Baking Business reported.
Eight of the top 10 tortilla brands saw growth last year, Snack and Bakeryreported.
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