Cabot, Vt. – Cabot Creamery Co-operative is adding new and unique shredded cheese varieties to the dairy case. These new flavors bring Cabot’s shredded cheese offerings to 15 varieties. New items include Bacon Cheddar, Fiery Jack, Mac & Cheese, Rustic Pizza, 5 Cheese Italian and Two State Farmers’ New York & Vermont Cheddar Blend.
Shredded cheese is a growing convenience item, along with other convenience products like Cabot’s Cracker Cuts, which launched in 2017. Cabot shreds have seen sales grow 20%* in the past year, marking an exciting time to expand offerings. Along with additional varieties, Cabot’s full line of shredded cheese is also getting a visual refresh to bring uniformity across the products.
“The shredded cheese category makes up 55-percent of all-natural cheese sold in the dairy aisle, a huge segment within the cheese category,” said Ed Townley, Agri-Mark/Cabot CEO. “The visual update along with expanded variety will help our outstanding cheese grow share in the dairy case and return greater profits to our farm family owners.”
Cabot’s new shredded cheeses are in stores now, primarily in the Northeast, with expanded distribution rolling out throughout 2018. These cheeses are not only convenient, but also quite versatile and can be the foundation of a meal or an added pop to favorite recipes. Head to Cabot’s shredded cheese page for recipes and videos on how to best utilize these new products.
*Source: IRI Unify Platform, Total US – Food, 52 Weeks Ending 3/25/18
About Cabot Creamery Co-operative
Cabot Creamery Co-operative has been in continuous operation in Vermont since 1919, and makes a full line of cheeses, Greek yogurt, sour cream, cottage cheese and butter. Widely known as makers of “The World’s Best Cheddar,” Cabot is owned by the 1,000 dairy farm families of Agri-Mark, the Northeast’s premier dairy cooperative, with farms located throughout New England and upstate New York. For more information, visit: http://www.cabotcheese.coop.
Cabot Creamery Co-operative is the world’s first cheese maker and dairy cooperative to achieve B Corporation Certification, a validation of its attention to environmental and social issues.
Source: Cabot Creamery Co-operative
