Bancroft, Wis. — Fingerling potatoes are gaining popularity across the country, yet many consumers are still uncertain how to prepare them. That’s why RPE Inc., has created Old Oak Farms® Party Potatoes. Quick and easy to prepare, Party Potatoes are fingerling potatoes that transform ordinary dinners into extraordinary parties!
Fingerlings are a versatile option for any household. Whether it’s a new grilling favorite added to your game-day snacks, a fresh finger food paired with dipping sauces, or a classically roasted side-dish. Party Potatoes are perfect for any meal! Offered in a high graphic 24 ounce poly-mesh bag, Party Potatoes provide three unique kwik-lok tags that include unique recipes and recipe inspirations. That’s not all! There will be more ways to share this party. Party Potatoes recipes and tips will be available online at www.oldoakfarms.com/partypotatoes to help spread the fingerling word. Display bins, customized point of sale materials and promotional opportunities are also available.
“We are very excited about the launch of Party Potatoes,” said Kevin Wright, RPE Vice President of New Product Development and Sales. “Specialty potatoes have seen stable growth and fingerlings are no different. Party Potatoes are a great vehicle to allow the consumers to feel comfortable on how to use fingerlings and have the best experience with our product.”
Party Potatoes will be making their debut at PMA Fresh Summit. Make your potato category the life of the party! Learn more about Old Oak Farms Party Potatoes and all of RPE’s brands at PMA Fresh Summit, booth 235.
RPE, a second generation family farm, is a category leader and key grower/shipper of year-round potatoes and onions. RPE prides itself on maintaining a high level of business integrity that includes commitments to environmental sustainability, as well as category innovation and retail solutions.
Source: RPE
