All Fresh GPS Adds Experienced Produce Expert Ed Klein As National Sales Manager

Grand Rapids, Michigan – All Fresh GPS, LLC announced today that produce expert Ed Klein has joined its growing team as national sales manager.

Klein brings more than 25 years of experience in fresh produce and packaged foods to his new role with All Fresh GPS, which sells, distributes and merchandises fresh Michigan apples throughout the United States and into the global market.  Klein will be responsible for working directly with retail and distribution partners to build consumer-focused apple programs and extending the reach of All Fresh GPS sales.

Building on a successful career in the food industry, Klein has worked extensively with national food brokers, distributors and retailers, including stints with Chiquita and Stouffer’s.

“We are incredibly pleased to welcome Ed to All Fresh GPS,” said Bruce Heeren, one of the co-owners of All Fresh. “We have known and worked with him for the past 14 years and have always been impressed with his knowledge, passion and expertise.  He brings a tremendous amount of creativity and energy to his new role with our company, and we look forward to tapping into his knowledge base and his national connections as we continue to unlock national sales opportunities for our great crop of Michigan apples.”

Prior to joining All Fresh GPS, Klein served as sales director for Fresh Express, which became a division of Chiquita in late 2006.  Fresh Express specializes in providing packaged, ready-to-eat salads to grocery stores around the country.  He began his tenure at Fresh Express as a regional manager focused on the Midwest, then taking responsibility for the organization’s growing defense commissary business before becoming director of sales.

Klein also worked as retail service broker for Acosta, which was formerly PMI Eisenhart.  During his five years at Acosta, he worked extensively developing successful promotions and pricing programs designed to add new retailers and distributors while increasing existing customer sales.

Prior to Acosta, he served as account manager for Stouffer’s, one of the nation’s leading makers of frozen and prepared foods and now owned by Nestle, a global company focused on nutrition, health and wellness.

Klein makes his home in Chicago.  He holds a bachelor of arts in marketing from Northern Illinois University.

About All Fresh GPS, LLC

Located in the heart of Michigan Apple country, All Fresh GPS, LLC markets, sells, distributes and merchandises fresh apples throughout the United States and into the global market. The company works with more than 75 family-owned grower operations across the state, representing 10,000 acres of Michigan apple orchards and processing more than 20 percent of all the applies grown in the state.  All Fresh GPS sells classic and club apple varieties, offering flexible packaging solutions and logistics services to meet the needs of retailers large and small.  For more information, visit www.WEBSITE.com.

Source: All Fresh GPS, LLC