Plentiful Cherries are on Top This Season
May 29, 2025 | 2 min to read
In Elgin, Minn., Honeybear Brands prepares to deliver a bountiful supply of dark sweet and rainier cherries for summer sales, enhancing retailers' promotional efforts. The season’s favorable conditions have ensured a steady harvest, and Honeybear's expanded packing capabilities allow for fresh, high-volume deliveries. Vice president Chuck Sinks emphasizes the importance of cherries for summer produce sales, ensuring retailers can maximize their offerings and success in the market.
Strong Cherry Season Provides Retailers a Sweet Sales Boost
Elgin, Minn. – Honeybear Brands, leading grower, marketer and developer of premium conventional and organic apples, pears and cherries, is about to fill store shelves with juicy, dark sweet and rainier cherries direct from the finest orchards in the Northwest. This growing season has produced an ample supply of the very popular fruit, and retailers are well positioned to offer shoppers summer promotions on their favorite healthy, seasonal sweet treats.
Growing districts continue to show good separation from the earliest pick to the latest, which provides a nice even spread for harvest of the northwest cherry crop. And thanks to its expanded packing capabilities, Honeybear can accommodate retailer packed-to-order configurations, delivering the freshest fruit possible at strong volumes.
“Again, this season, Honeybear Brands delivers on its promise of a premier cherry eating experience backed by a strong promotional campaign. Our cherry line in Pateros, WA coupled with the newly onboarded Starr Ranch facility in Wenatchee provides increased capacity and allows our retail partners to give a premium cherry eating experience to their shoppers,” said Chuck Sinks, vice president of sales and marketing, Honeybear Brands. “Cherry sales are critical for successful summertime produce sales, and we do everything we can to make sure retailers benefit from summer cherry sell through and produce department success.”
About Honeybear Brands
Honeybear is a multi-generational grower, marketer and developer of premium conventional and organic apples, pears, and cherries responsibly producing fruit from the finest growing regions in the world. State of the art packing facilities strategically located from coast to coast uniquely position the company to provide packed to order product fresher, faster. That, coupled with a market leading import program insures seamless supply assurance year-round. Honeybear Brands is a wholly owned subsidiary of Wescott Agri Products.
For more information about Honeybear, visit www.honeybearbrands.com. Please contact your Honeybear representative for more information. Honeybear® is a trademark of Wescott Agri Products.