Greener Fields Together Joins EcoFarm Event

MONTEREY, CA – Greener Fields Together™, the sustainability and local produce initiative created by the PRO*ACT produce supply-chain management company, is taking its commitment to sustainably and food safety for fresh produce to the EcoFarm 2014 Conference, January 22-25, 2014, at the Asilomar Conference Grounds, Pacific Grove, Calif. Greener Fields Together will host a booth (D18) at the Exhibitor Marketplace.

The conference, titled “Gather & Grow,” is presented by the Ecological Farming Association and is open to all people engaged in the food system. The goal is to keep those involved in organic and ecological farming and ranching up on the latest technology as well as systems, ideas and perspectives for water and soil management, processing and distribution.

“EcoFarm is a great fit for Greener Fields Together, as we are dedicated to improving sustainability and food safety through our entire produce supply chain,” says Max Yeater, PRO*ACT President. “We are excited to share our successes and to gather new ideas from others as we continue to innovate and improve the sustainability of the produce that we source and sell.”

“Coming together at events like EcoFarm, to look at solutions for the supply chain as a whole, is important,” adds Kathleen Phillips, PRO*ACT Supply Chain Sustainability Manager. “It not only allows for a holistic approach but also demonstrates that we’re all in this pursuit of environmental responsibility together. It’s an excellent opportunity to learn and to share best practices.”

About Greener Fields Together™:  Greener Fields Together™ is a collaboration of environmentally responsible parties, including farmers, distributors, retail locations and foodservice operators, who have come together to make steady, measurable improvements in sustainability and food safety practices through all levels of the produce supply chain.

For more information on Greener Fields Together, visit www.greenerfieldstogether.org
Facebook:  http://www.facebook.com/pages/Greener-Fields-Together/360062160719888
Twitter:  https://twitter.com/GFT2day

About PRO*ACT: PRO*ACT is North America’s leading distributor of fresh produce, sourcing from premier national, regional and local farmers. PRO*ACT streamlines the produce supply chain, offering significant cost benefits and an easy, one-call solution to source the freshest produce from more than 70 third-party inspected, independently owned, local distribution centers across the United States and Canada. PRO*ACT provides category cost management through commodity contract pricing, in-house consultation services and integrated produce program distribution management.

About Ecological Farming Association: The Ecological Farming Association nurtures healthy, just food systems and communities by bringing people together for education, alliance building and celebration. A non-profit educational organization founded in 1981, it is funded through activities and projects, community contributions, business sponsorships, membership donations and grants.

Source: PRO*ACT