North America Dairy Based Beverages Market – Demand Growing Due To Health Conscious Consumers

DUBLIN — Research and Markets has announced the addition of the "North America Dairy Based Beverages Market forecasted for 2015-2020" report to their offering.

Dairy based beverages are those healthy dairy drinks which are meant for quenching the thirst of a consumer as they provide naturally nutritious base. The market of dairy based beverages are growing at a fast rate as people are paying more attention to their health. This leads to boost the market of North America and is projected to grow by double digit during the forecasted period.

Health benefits is the major reason behind the increasing demand. This segment also brings the products which are low-lactose or lactose-free products which are rich in vitamins, etc and are consumed by a specific group of consumers who are lactose intolerant. Another prime driving factor is rising medical cost which is forcing people to switch to dairy based beverages due to expenses of medicines and its side effects.

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