Potandon Produce Announces Details Of 2016 Vidalia Onion Season

Idaho Falls, ID – Potandon Produce L.L.C., the exclusive marketing agent for the Green Giant™ brand of fresh potatoes and onions announced the details of their Vidalia® onion program for the 2016 season today.

“This year’s crop is one of the best looking crops we have seen,” said Chris Woo, Onion Sales Manager. Potandon is expecting their 2016 crop to be about three times larger than last year, which should allow for significant growth in the marketplace. A key area for Potandon is the bagged onion segment which drives sales through the strength of the Green Giant™ brand.

Potandon introduced a new look to their consumer packaging last season which has been instrumental in driving growth; a vertical full panel bag. “The Green Giant™ logo and eye-catching graphics make this onion bag an instant favorite with retailers, especially those who already have Green Giant™ potato program,” said Ralph Schwartz, VP Marketing, Sales, & Innovation. Currently Green Giant™ consumer bags are available in 2#, 3#, 4#, or 5# packs. Stickered jumbo and colossal Vidalia® onions are available in 40# cartons and 50# sacks. Potandon will start shipping on Monday April 25th, the official start date of the season.

About Potandon Produce L.L.C.

Headquartered in Idaho Falls, Idaho, Potandon Produce is the largest marketer of fresh potatoes and one of the largest marketers of fresh onions in North America. Potandon holds the exclusive licensing rights to the Green Giant™ brand for fresh potatoes and onions, and is able to provide year-round supply to any size retail, foodservice, or wholesale customer. Potandon is also an industry leader in food safety and in bringing innovative products to the market. Visit www.potandon.com to learn more about Potandon, and go to Potandon’s consumer website, www.klondikebrands.com, to learn more about the company’s distinctive potato varieties. To learn more about the Green Giant™ Fresh program visit www.greengiantfresh.com.

Green Giant, the Green Giant character, Sprout, and associated words and designs are trademarks of B&G Foods North America, Inc.-used under license. ©2016 B&G Foods North America, Inc.

Klondike Rose, Klondike Goldust and related characters are trademarks of Sunrain Varieties LLC – used under license. ©2011 Sunrain Varieties LLC.

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Source: Potandon Produce L.L.C.