Rojahn and Malaney Company has been named the Wisconsin & Upper Michigan Florists Association's Wholesaler of the Year. The Milwaukee wholesale florist received the award at WUMFA's annual convention held in Green Bay, Wisconsin.

The award honors a company that has gone above and beyond  in promoting the industry, public awareness of florals and botanicals, education of customers, and WUMFA. 

Rojahn & Malaney, a family owned business founded in 1929, been active in many organizations including the Wholesale Florist and Florist Supplier Association, the Society of  American Florists and the Wisconsin Floral Foundation. The company supports the industry by providing expertise and  products to the WUMFA convention, classes and workshops, State Fair events, Art in Bloom and the Gateway Technical school and considers themselves a "resource and partner, providing inspiration, information and education" to their retail customers.

The Wisconsin & Upper Michigan Florists Association is a full-service trade organization representing more than 150 florists, growers, and wholesalers statewide. Located in Haslett, Michigan, WUMFA offers group savings on insurance, financial services, retail bank card processing and supplies, office supplies, and fleet fueling; is the sponsor of the Certified Florist (CF) program; creates and hosts a statewide annual convention and trade show; conducts educational seminars throughout the year at various locations around the state; hosts the WUMFA web site, and interacts with state / federal government agencies. For more information on WUMFA, visit their web site at www.wumfa.org.

Source: Wisconsin & Upper Michigan Florists Association