Crunch Pak Executive Tony Freytag To Chair United Fresh Produce Association Board

CASHMERE, WA – Tony Freytag, senior vice president of sales and marketing for Crunch Pak, was named chairman-elect for the United Fresh Produce Association board of directors.

The appointment was effective at the association’s meeting in White Sulphur Springs, WV.

Founded in 1904, the United Fresh Produce Association brings together companies across every segment of the fresh produce supply chain, including growers, shippers, fresh-cut processors, wholesalers, distributors, retailers, foodservice operators, industry suppliers and allied associations.  Freytag has been a board member since 2011.

Originally from Austin, Texas, Freytag is a graduate of the University of Texas.  His career in produce began with Naumes, Inc., of Medford, Oregon, in 1997 where the idea of sliced apples was first introduced.  Prior to joining the produce industry, Freytag held several management positions specializing in inventory and sales programs for retailers including Bloomingdales, Saks Fifth Avenue and Neiman Marcus.

Freytag was named one of the fresh produce industry’s top 25 most influential leaders by The Packer magazine for his passion and commitment to the business; in 2014 he received the Produce Man of the Year award.  He serves on various produce industry boards in addition to the United Fresh Association and in Washington state is a member of the Public Facilities District Board of Directors.  In 2014 he was named Innovator of the Year by the Greater Wenatchee Area Technology Alliance.

Freytag and his wife, Leslie, live in Wenatchee, Wash., and Seattle.  They have two grown children.

For more information visit www.crunchpak.com

About Crunch Pak®

Crunch Pak® is the industry leader in fresh sliced apples. Founded in 2000, Crunch Pak® is committed to providing the highest quality organic and conventional sliced apples in the market. Crunch Pak’s family of brands includes Crunch Pak® Organics. The primary distribution is via retail channels; annually Crunch Pak creates more than 1 billion apple slices at plants in Cashmere, Wash., and New Jersey One Slice at a Time©.

Source: Crunch Pak®