Data Indicates 2020 Recorded the Highest Percentage of Pollock Consumed by Americans Being of U.S. Origin and Eligible to be Marketed as Wild Alaska Pollock

Based on GAPP’s analysis of 2020 production and trade data, it is clear that Americans are increasingly looking for their Pollock to be Wild Alaska Pollock with a record 61 percent of all Pollock fillets consumed domestically last year being of U.S. origin, GAPP announced.

Surimi Seafood Study Shows Consumers Consider Wild Alaska Pollock a Plus

Consumers long thought to have been put off by terminology used by surimi seafood products in the U.S. market may be able to put those fears to rest after research indicated that consumers are not put off by ‘imitation’ labels and see information about surimi seafood’s origin—Wild Alaska Pollock—as a huge bonus, the Association of Genuine Alaska Pollock Producers (GAPP) announced today.

GAPP Co-Invests with European Partners to Support Wild Alaska Pollock Launches

Innovative new Wild Alaska Pollock products will soon be coming to retailers across Europe as the Association of Genuine Alaska Pollock Producers (GAPP) invests alongside major seafood companies. As part of its European Partnership Program, GAPP has awarded nearly one million dollars in funding to four partners who are launching exciting new products made with delicious and sustainable Wild Alaska Pollock to feed more European consumers every day.

SeaShare Partners with US Wild Alaska Pollock Producers to Donate Two Million Servings of High Protein Seafood to Food Banks in 12 States

March 19, 2020 SeaShare

SeaShare, a non-profit dedicated to providing seafood to food banks, announced they have sent over 2 million servings of Wild Alaska Pollock to food banks across the country. Working with the Feeding America network of food banks, SeaShare sent family-sized packages of Wild Alaska Pollock to sixteen food banks in twelve states over the past month.

GAPP Board Approves $ 1M in Funding for North American Partnership Program

The Association of Genuine Alaska Pollock Producers (GAPP) announced that the Board of Directors has approved one million dollars in funding for the second round of the North American Partnership Program.