During the first week of May, eight breeders grouped together under the umbrella “Dutch Spring Trials” will be showing their assortment to growers, retailers and industry colleagues. These so-called pack trials have been a strong tradition going back many years and are the perfect occasion to review the latest pot and bedding plants on the greenhouse benches while discussing business possibilities on a one-to-one basis. …
Syngenta Flowers, LLC announces the appointment of Keith Francis as Head of Production for North America. …
Syngenta Flowers talked with Can Cahit Erol about the ornamental business sector and Syngenta Flowers in Turkey. Syngenta provides services in many countries of the world with its 150 years of experience. Seeing Turkey’s potential, Syngenta Flowers adds value to the flower industry with its renewed organization, launched a year ago. …
Fleuroselect proudly presents the four entries in this year’s FleuroStar Contest. Each of these novelties is hoping to be hailed as the next ‘Winner with the Wow Factor’, the variety with the highest visual impact at point of sale. …
After winning FleuroStar last year, the market demand for Dahlia Sincerity boomed and breeder Syngenta Flowers tripled its cutting production to meet the numerous orders. Now, as the season gets underway, the breeder is launching a dedicated brand identity and is offering its partners a full set of marketing materials to further stimulate the sales of this Dahlia winner at distribution and retail level. …
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