Seafood
Surimi Seafood Re-Brand Necessary, GAPP Consumer Research Says
The Wild Alaska Pollock industry must continue to stand united and work to re-introduce imitation crab to consumers, create relevant product nomenclature, positioning, messaging, and retail activation, says new research, the Association of Genuine Alaska Pollock Producers (GAPP) announced.... Read more
May 18, 2021 | 2 min to read