South Texas Onion Committee Talks Promotion Wrap-up

The South Texas Onion Committee (STOC) was busy April through mid-July promoting Texas 1015 Sweet Onions, resulting in another record-breaking marketing program this spring and early summer focusing on increasing brand awareness and sales of the Texas 1015 Sweet Onion.

TX1015 Sweet Onions Hosts Inaugural Restaurant Week in Rio Grande Valley

The Texas 1015 Sweet Onion (TX1015) marketing campaign wrapped up the inaugural TX1015 Sweet Onion Restaurant week promotion on May 8th.  The historic marketing campaign, currently in its second year, was focused directly on Texas consumers to increase awareness of the TX1015 Sweet Onion.

TX1015 Sweet Onion Marketing Campaign Kicks Off Second Year

The Texas 1015 Sweet Onion (TX1015) marketing campaign is celebrating the start of the second year of its historic marketing program. This program focuses its efforts directly on American consumers to increase awareness of the TX1015 Sweet Onion as the first sweet onion of the year.

Texas Onion Industry Wraps Up First-Ever Marketing Campaign

The 2020 – 2021 Texas 1015 Sweet Onion (TX1015) marketing campaign has wrapped up for the season. This new marketing program of the Texas International Produce Association (TIPA) was funded by a USDA Specialty Crop Grant administered by the Texas Department of Agriculture, and focused efforts directly on American consumers through a variety of platforms, engagements and awareness campaigns.

Texas Onion Industry Spearheads First-Ever Marketing Campaign

In an effort to tell the story of the Texas 1015 Sweet Onion (TX1015), the Texas International Produce Association has taken advantage of a USDA Specialty Crop Grant administered by the Texas Department of Agriculture.