Sabra made hummus history last night during Super Bowl LIV with the airing of its first Super Bowl commercial. The spot featured visually compelling sets and a jaw-dropping cast of 19 celebrities and influencers sharing their favorite and unique ways to enjoy hummus asking fans, “How do you ‘Mmus?” …
Sabra unveiled teasers for its first-ever Super Bowl commercial as the brand prepares to move hummus from the sidelines into prime time for the biggest dipping occasion of the year. …
“The Super Bowl is the biggest dipping occasion of the year and we’re making sure Sabra plays an unforgettable role in this years’ game,” said Sabra CMO Jason Levine. …
If you think hummus is a dip, prepare to think again if you score a reservation at Sabra’s Whirled Peas, a limited-time pop-up experience boldly reimagining the versatile Mediterranean dish as inspired by global culture and cuisine. …
Sabra and Thrillist, the essential resource for food and dining, will spread the love of hummus throughout the capital when #HummusWeek comes to DC May 13-20. Kicking off on International Hummus Day, Sabra and Thrillist are teaming up with chefs at the city’s trendiest restaurants to share a fresh look at the delicious versatility of hummus all week. …
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