At the WFFSA Floral Distribution Conference “Future in Bloom,” several of Royal Van Zanten’s novelties were showcased to flower wholesalers and buyers. Newcomers this year include Yellow Cap; a disbudded Chrysanthemum that resembles a Craspedia in its flower shape. …
It is tulip time again! The tulip symbolises the beginning of spring and is known as the most cheerful flower in the Netherlands – bringing a smile to everyone’s face. Research by the Dutch Horticultural Marketing Board has shown that the tulip has positive associations, such as cheerful, colourful, sturdy and typically Dutch. …
From digital transformation to a hybrid reality and back to connecting with each other again at physical events. The past years have been a wild ride! However, at the same time we kept innovating to be able to present a new 2023 collection. We present not only new products, but also new retail concepts to enhance plant sales in stores. …
With the takeover of Armada Breeding’s activities on 1 January 2023, Van Zanten Breeding’s product range will be extended to include their chrysanthemum and aster products. …
Breeding Accel was founded in 2014 by KP Holland, Schoneveld Breeding, Sion Orchids and Interplant Roses, with the aim of shortening the Time to Market for new products by joining forces in the fields of breeding, research and innovation. For Royal Van Zanten, the cooperation gives access to the knowledge and facilities of the Breeding Accel partners. …
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