These appointments fit seamlessly into the process of further aligning the services on the Royal FloraHolland platform, digital and logistics, with the needs of customers. From these customer-focused MT portfolios, the various needs can be translated into targeted services for growers and buyers. …
The International Association of Horticultural Producers (AIPH), in collaboration with its valued Member, the Polish Nurserymen Association, successfully showcased global horticultural marketing and sustainability initiatives at the Industry Conference hosted at the Green is Life International Trade Fair. …
Royal FloraHolland introduced the low reusable Fc595 support shelving last summer. The development was achieved in cooperation with the VGB and users within the supply chain. The rollout of this sustainable support shelving is being carried out in phases. Following a successful start this summer with the Rose product group, the Lisianthus product group will also be able to start using the Fc595 from Monday 30 September 2024. Jan van Wijk (Waalzicht Nursery) is pleased to be able to start using this new low support shelving so soon. …
With this decision of Royal FloraHolland, growers are taking their responsibility on sustainability, in line with the future-proofing of the sector, the increasing demand from society and the requirements of legislation. It also matches the needs of the Floriculture Accelerators, a group of forward-thinking growers, and of the FSI Accelerator Group, a group of large buyers, which has committed to buy 100 per cent certified in 2027. …
After years of loyal service, the chrysanthemum and lily box is ready for a new design. After an intensive process with various parties in the chain, the first new reusable flower boxes Fc520 (successor Fc519) will arrive at the beginning of February. The printing has been completely renewed and of course the new packaging code Fc520 is immediately visible. …
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