Pantone Announces its 2023 Color of the Year: Viva Magenta
As florists, we know that color is at the heart of everything we do. That’s why we get excited every December when Pantone announces their next Color of the Year. …
Rio Roses
That Flower Feeling Spreading the Message of Flower Power
We all need to spread the word about the power of flowers. Everyone needs to see that flowers bring much more than beauty: they improve your mood, reduce stress, spark creativity, and so much more. We need to come together as an industry and get the message out as far and wide as possible to help more people enjoy the benefits of flowers in their daily lives. …
Rio Roses: How to Create a Festive Christmas Arrangement
With Rio White LA Hybrid Lilies as the focus flower, this showstopping centerpiece is sure to be a hit with your customers. We’ve laid out the step-by-step directions here so you can create a few and have them on hand. Better yet, set up a Christmas Floral Workshop in your store, where customers can gather and make this beautiful arrangement themselves. …
9 Tips to Increase Your Online Floral Sales For Christmas 2022
Yes, Christmas is almost here — and it’s time to get busy with your holiday marketing. With a few simple tips, you can tap into the Christmas spirit (and Christmas dollars) to bring customers to your website. To help you, the following are nine proven digital marketing ideas for your online floral business. …
7 Smart Ways to Prepare Your Brick-and-Mortar Business For Christmas Sales
Rio Roses knows that online shopping is here to stay and only getting bigger. However, Christmas isn’t just about online shopping! This time of year, people head to the stores in droves, and that’s particularly true now that we’re able to get out and about more. Following are seven proven marketing ideas to help you bring more of that Christmas business into your store. …
