Country Crock and Martina McBride Team Up to Spotlight Regenerative Farming

September 23, 2020 Country Crock

Country Crock® today announced a new collaboration with award-winning Country Music icon and cookbook author Martina McBride to spotlight the brand’s new sustainability initiative – The Cover Crops Project – aimed to help Kansas-area farmers improve soil health on their farms, one of the key benefits of regenerative farming.

New Premium Beef Brand, Wholesome Meats, Takes on the “Fake Meat” Industry With Real Beef That’s Better For You and the Planet

September 17, 2020 Wholesome Meats

Wholesome Meats, a Texas-based regenerative agriculture brand offering nutritious premium ground beef, is taking on the fake meat industry. Launching on National Cheeseburger Day, Friday, Sept. 18, the premium beef company is partnering with several local restaurants and grocers to highlight its good-for-you and good-for-the-planet meat, including: