With More Than $2MM in Sales, Petit Pot Takes $100,000 Grand Prize at 2024 Real California Milk Excelerator

November 26, 2024 California Milk Advisory Board

The California Milk Advisory Board (CMAB) and VentureFuel announced Petit Pot as the grand prize winner in the 2024 Real California Milk (RCM) Excelerator product innovation competition. The award was presented during the Future of Dairy Expo and Final Pitch Event on November 14th in San Ramon, Calif., where four new finalists were also selected to compete for the 2025 grand prize.

Real California Milk Excelerator Innovation Competition Announces Health and Wellness Cohort at Program Kick-Off

This year’s competition, centered on health and wellness, focuses on harnessing the nutritional benefits of real dairy and features startups with products designed to improve digestion, boost cognitive function, provide balanced nutrition, support hydration, and deliver sustainable, convenient solutions for busy lifestyles.

Real California Milk Excelerator, Powered by VentureFuel, Returns for 5th Year with Renewed Commitment to Open Innovation Using Dairy from the Golden State

June 6, 2023 VentureFuel

The California Milk Advisory Board (CMAB) announced the return of the Real California Excelerator competition, created in partnership with innovation advisory VentureFuel, for its fifth year.

4th Annual CMAB and VentureFuel “Open Innovation” Competition Finalists Highlight Dairy as an Ingredient

The California Milk Advisory Board (CMAB) announced eight finalists in the Real California Milk Excelerator, a partnership with innovation consultancy VentureFuel. The program is focused on identifying, curating, and accelerating dairy-based products – including traditional consumer food and beverage items, textiles and beyond. The competition will award up to $500,000 in prizes for startups that introduce novel benefits and drive use of California milk and dairy in formulations.

California Milk Advisory Board’s Real California Milk Excelerator, Powered by VentureFuel, Launches Quest for New Dairy Innovation

The California Milk Advisory Board (CMAB) today announced the return of its annual dairy innovation competition for the fourth year running. This year’s Real California Milk Excelerator, created in partnership with innovation consultancy VentureFuel, brings a new, expansive focus to accelerate any dairy-based product – from traditional consumer food and beverage items to textiles, haircare, and beyond.