Produce Marketing Association

Jan DeLyser to Moderate Discussion with Queen Latifah at CGT Women’s Fresh Perspectives Leadership Breakfast

September 24, 2019 Produce Marketing Association

Center for Growing Talent (CGT) has announced that Jan DeLyser, vice president marketing for the California Avocado Commission will moderate the discussion with this year’s Women’s Fresh Perspectives (WFP) Leadership Breakfast keynote speaker, Queen Latifah, as part of the Fresh Summit programming. …

Voting is Open to Help PMA Bring Farmers’ Side of the Story to SXSW

August 20, 2019 Produce Marketing Association

The session, The Farmers Behind your Fresh Food, will feature PMA vice president of technology, Vonnie Estes; Casey Cox, vice president at Longleaf Fridge Farms; Henry Gordon-Smith, founder and managing director at Agritecture Consulting; and Brian Talley, owner and winegrower at Talley Vineyards. …

SVG Ventures and PMA Announce Partnership to Advance Produce and Floral Innovation

August 15, 2019 Produce Marketing Association

SVG Ventures and Produce Marketing Association (PMA) have entered a three-year strategic partnership to connect PMA growers with cutting-edge technology. …

Fresh Arctic Apple Slices Launching into Foodservice Markets

August 14, 2019 Okanagan Specialty Fruits

Okanagan Specialty Fruits Inc. (OSF) introduced nonbrowning Arctic® apple fresh slices to a receptive foodservice industry at the Produce Marketing Association’s (PMA) recent Foodservice Show in Monterey, California. …

PMA Recognizes Jill Overdorf for Service as Foodservice Committee Co-chair

August 5, 2019 Produce Marketing Association

Produce Marketing Association (PMA) recognized longtime member volunteer Jill Overdorf on July 27 for her service as cochair on the association’s Foodservice Conference & Expo Committee. Current event committee cochair Nichole Towell, senior director of marketing at Duda Farms Fresh Foods Inc., presented a plaque to Overdorf on the final day of the 2019 event. …