With the 2020 harvest from Washington’s Wenatchee and Yakima districts and Oregon’s Mid-Columbia and Medford districts completed, Pear Bureau Northwest (PBNW) is sharing the industry’s commitment to supplying retailers and their customers with flavorful pears through a handful of new tactics. …
USA Pears has officially launched a brand new augmented reality (AR) tool on the Instagram social media platform. Featuring six of the ten pears commercially grown in the Pacific Northwest, the AR tool highlights the flavor attributes of each pear in a fun and engaging way. …
For the 2020-21 Northwest pear season, USA Pears is once again going to celebrate National Pizza Month with its pear pizza campaign. …
Pear Bureau Northwest (PBNW) is pleased to announce that Neil Ferguson has been promoted to Creative Marketing Manager. …
After careful evaluation, the pear industry is releasing the first official estimate of the 2020-21 fresh pear crop for Washington and Oregon. …
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