America’s Elevated Sweet Tooth: New Consumer Packaged Goods Insights Shows 9% Increase in Household Spending on All Things Sweet
Since the start of the pandemic, American consumers have indulged their sweet tooth. Household spending on confections, baked goods and baking supplies was 9% higher from February 24, the first notable day of increased purchasing of consumer packaged goods, through September 30 when compared to the same period in 2019. …
