Humphreys, Matsen to join National Pork Board Leadership Team

November 20, 2019 National Pork Board

 The National Pork Board has named two new executives to its leadership team. Bryan Humphreys has been named the vice president of producer, state and industry relations, and Jacque Matsen has been named vice president of strategic communications. Both will assume their new roles Dec. 16.

U.S. Pig Farmers Embrace Responsible Antibiotic Use Every Day

November 18, 2019 National Pork Board

America’s 60,000 pig farmers are dedicated to raising healthy animals to ensure a safe food supply. Today, that commitment means placing a high priority on using antibiotics responsibly for the health of people, pigs and the planet.

Pork Checkoff Video Series Provides High-Tech View of Today’s Pig Farming

October 28, 2019 National Pork Board

A new cutting-edge video series from the National Pork Board creates opportunities for farmers and others involved in pork production to share with consumers a firsthand view inside today’s modern farms. The virtual reality (VR) videos enable viewers to virtually tour gestation, farrowing, nursery and finishing barns.

Operation Main Street Shares Facts About Pig Farming With 10,000 Groups

October 25, 2019 National Pork Board

After debuting nearly 15 years ago, the Pork Checkoff’s Operation Main Street (OMS) program has reached a major milestone – sharing facts about pigs and pork to 10,000 audiences. Wesley Lyons, a veterinarian from Sycamore, Illinois, made the historic presentation to nurses at the Northern Illinois Chapter of the American Association of Critical Care Nurses Fall Forum in Rockford, Illinois.

National Pork Board Report Calls for Pork Industry to Better Meet the Needs of Hispanic Consumers

October 2, 2019 National Pork Board 

The new report, Time to Tango: Latinos are Pork’s Future, reveals steps food retailers and packers must take to connect with these influential consumers who represent the biggest growth opportunity of the next several decades.