New Consumer Research Reveals Widespread Demand for New Naturally Derived Sugar Alternatives

November 19, 2024 MycoTechnology, Inc.

MycoTechnology partnered with Brightfield Group to gather proprietary, AI-driven insights among a sample of US adult consumers, finding that sugar is the top item people want to reduce in their diets. However, 75% also wish there were better-tasting non-caloric options, highlighting taste as a major pain point in the current market. 

Next-Generation Sweet Protein Unearthed from Fungi

July 19, 2023 MycoTechnology

MycoTechnology, a trailblazer in the field of mushroom research and ingredient innovation, has announced the landmark discovery of a natural sweet protein derived from honey truffle.