New Study Bolsters Existing Evidence that Walnuts Support Well-Being for Gen Z

In a recent observational study from Indiana University School of Public Health-Bloomington and funded by the California Walnut Commission, researchers observed that adolescents and young adults who consumed walnuts and other nuts had a lower prevalence for obesity when compared with those who consumed no nuts.

The Draw Of The Dairy Aisle: 2 Out Of 3 U.S. Adults Say They’re Tempted in the Dairy Aisle

More than 2,000 consumers were surveyed, providing insight into U.S. adult consumers’ dairy aisle attitudes and behaviors related to health benefits, inclusion of dairy alternatives, premium brand propensities and more.

Marketing to Millennials: 7 Top Tips

August 30, 2021 Rio Roses / Equiflor

Millennials are the largest living generation, so it’s no wonder we’re all a little obsessed with marketing to them! But how do you tap into this enormous purchasing power—more than $200 billion annually?

Produce for Better Health Foundation Delivers Unique Solutions to the Most Common Marketing Challenges of our Uncertain World

The Produce for Better Health Foundation (PBH) released its new 2021 Member Engagement Prospectus offering expanded opportunities to promote fruits and vegetables to our nation’s largest – and perhaps most vulnerable – population of Gen Z and Millennial consumers, along with the influencers who reach them.

Rio Roses: How to Market to Gen Z and Millennials During Covid-19

September 4, 2020 Rio Roses / Equiflor

It’s an understatement to say that we’re all living in a different world than just a few months ago. We need to be flexible, smart, and fast-moving to keep up with the changing needs of our customers. This is particularly true when it comes to Gen Z and millennial customers, a vast potential customer base.