The Masser Family of Companies Announces a New Executive in Sales and Category Management

February 21, 2025 Masser Family of Companies

Masser Family of Companies (MFC) is pleased to announce the newest team member to join their executive leadership team.  Tiffany Readinger. She will serve in a newly created role, Vice President of Sales and Category Management.

Side Delights Presents A Cut Above Potato Line at the IFPA Monterey Food Service Conference as Diners Embrace an Expanded Role of Potatoes

The A Cut Above® food service product line includes fresh whole potatoes, fresh whole peeled potatoes (with or without Kosher certification), fresh-cut French fries, fresh-cut wedges, 1/4” sliced fresh-cut potatoes, and diced fresh-cut potatoes available in 5/8”, 3/4” and 1/2” packed in 30 or 35-pound vacuum-sealed bags. Most products are available skin-on or skin-off.

Masser Family of Companies Awarded the Employees Excellence Award for Side Delights Amazables! Innovative Potato Product Line

June 11, 2024 Amazables/Side Delights

The Masser Family of Companies (MFC), the eighth-generation family-owned potato farming company, received product innovation awards and citations for the new Side Delights®Amazables! potato product line. 

Masser Family of Companies Announces the Release of the First Annual People, Process and Planet Report

January 23, 2024 Sterman Masser

Masser Family of Companies of Sacramento, PA announced it has released its People, Process, and Planet (PPP) Report. Each year, the Masser Family of Companies establishes measurable benchmarks to ensure they are on track to meet their sustainability goals.

Masser Family of Companies Names New Executive Vice President of Sales

Masser Family of Companies announced that industry veteran Robert “Bob” Meek joined the company as Executive VP of Sales as of March 20, 2023. Meek will lead the company’s sales strategy for its retail and foodservice businesses and report to Dave Masser, President and CEO of the Masser Family of Companies.