How Fast-Food Apps Took Over the Drive-Thru
Today, fast-food apps are essentially a 21st-century iteration of the loyalty program, a marketing tool that retailers have used for more than 100 years to keep customers coming back. …
Loyalty Program
Upside and Price Chopper/Market 32 Deepen Collaboration to Boost Consumer Benefits
Upside and Price Chopper/Market 32 are set to build on their success with the introduction of “Check-in,” an innovative new receipt-less experience poised to bolster the impact of the chain’s AdvantEdge loyalty program by enhancing user reconciliation rates. …
Giant Food Delivers More Value Through Flexible Rewards Loyalty Program with New Promotion on Store Brand Products
Giant Food announces a new promotion through its Giant Flexible Rewards® loyalty program which will allow customers to redeem their rewards points for highly sought-after store brand products at reduced point requirements. The new promotion comes as Giant celebrates the milestone of serving one million Flexible Rewards program members, as well as the program winning Best-In-Class at the 2022 Loyalty360 Awards earlier in September. …
FreshDirect Selects BAM Strategy to Launch New Loyalty Program
FreshDirect, the online grocery shopping pioneer and one of the leading grocery delivery services in the U.S., announced that it has appointed BAM Strategy, a Montreal-based digital agency, as a strategic partner to build the company’s first-ever loyalty program. The appointment followed a competitive review conducted by FreshDirect’s Marketing Team. …
Kroger Launches Boost Membership for Customers Nationwide
The Kroger Co. announced the national launch of Boost by Kroger, which represents the latest expansion of its industry-leading loyalty program. The annual membership provides customers unlimited free grocery delivery on orders of $35 or more, fuel discounts of up to $1 per gallon and additional savings on Our Brands products. …