Baldor Specialty Foods’ Urban Roots Unveils New Product Lines and Bold Rebrand

October 17, 2024 Baldor Specialty Foods

The rebrand comes with two exciting line expansions: the launch of Fruit+ (“Fruit Plus”), Baldor’s first Urban Roots fruit line, and Cantina-Style Salsa, both inspired by global flavors and designed for on-the-go consumers seeking healthy, adventurous snacks.