‘Pure Flour From Europe’ Rises Above Competition at Artisan Bakery Expo East
In its debut at the Artisan Bakery Expo East, the Italian Milling Industry Association (ITALMOPA) shines a spotlight on the Pure Flour from Europe initiative, underscoring the preeminence of Italian and European organic flour and semolina on the global stage. With their distinctive grading, rich protein diversity and unparalleled elastic balance, European and Italian flours have carved a niche in the baking world, making them the first choice for purists in the craft. …