The Impossible Whopper is Now Available Nationwide in Canada

April 19, 2021 Impossible Foods

The Impossible Whopper is now available at Burger King locations across Canada, making Burger King the first quick-service restaurant in Canada to put the award-winning plant-based Impossible Foods patty on its menu nationwide.

PlantX Adds Refrigerated and Frozen Foods to Its Online Grocery Selection

April 16, 2021 PlantX Life Inc.

The Company will be enhancing its product offerings by adding high-quality fresh and frozen products by various plant-based brands including Beyond Meat, Impossible Foods, Miyokos, Follow Your Heart, Gardein, Tofurkey and Alpha Foods.

Impossible Foods Launches First National Advertising Campaign, “We Are Meat”

April 13, 2021 Impossible Foods

The campaign, titled “We Are Meat,” features TV spots with the meaty, mouth-watering images and salacious sizzle of the company’s award-winning burgers.

Burger King and Impossible Foods Announce the Canadian Launch of the Impossible Whopper

March 22, 2021 Burger King

Burger King and Impossible Foods announced that, after a successful U.S. launch, the Impossible Whopper is landing in Canada. Participating Burger King restaurants across Ontario will begin serving the Impossible Whopper today, March 22, with a cross-Canada rollout coming on April 12.

Nathan’s Famous Launches Brand’s First Gourmet Hamburger Patty Made From Plants From Impossible Foods

February 19, 2021 Nathan’s Famous

Nathan’s Famous, Inc., the American tradition serving New York favorites for more than 100 years, announced today its partnership with Impossible Foods to bring consumers the brand’s first delicious gourmet, hamburger patty made from plants. The Impossible Foods patty made from plants for meat lovers adds to the Nathan’s Famous New York-themed fresh angus burger line-up.