IDDBA 19 Cake Decorating Challenge Contestants Announced

IDDBA has announced the three contestants chosen to participate in the 24th annual Cake Decorating Challenge to be held at IDDBA 19 in Orlando, June 2-4. Over the course of the IDDBA 19 show, contestants will create bakery case cakes, a tiered special occasion cake, and themed/custom design cakes. They’ll compete for best tasting cake, People’s Choice Awards, and overall first, second, and third place trophies.

IDDBA Reveals Concepts For What’s In Store Live At IDDBA 19

The International Dairy Deli Bakery Association announces the lineup of retail concepts slated for What’s in Store Live. Our interactive marketplace will showcase innovative and aspirational merchandising located on the show floor of IDDBA 19.

IDDBA Announces Name Change To Popular Program

The International Dairy Deli Bakery Association (IDDBA) has announced that Show & Sell—its popular and industry-recognized interactive experience held during its annual Show—has been renamed What’s in Store Live, a change that reflects the association’s efforts to integrate more research and trends data from its annual What’s in Store publication into the concepts and merchandising ideas featured in the annual, on-site educational experience.

Experience Inspirational Storytellers At IDDBA 19

Michael J. Fox, Laila Ali, and Rob Lowe are going to be making an appearance this year at IDDBA 19 ready to share their inspirational journeys with you! Join them at IDDBA 19’s General Session to hear about how they overcame life’s obstacles to achieve their dreams. Get to know them and understand how to transform challenges into opportunities between June 2-4 at the Orlando Orange County Convention Center.

Engage With Industry Leaders and Professionals at IDDBA 19

Kevin Ryan, Christina Tosi, Seth Godin, Barb Stuckey, and IDDBA’s own Mike Eardley and Rick Findlay will all make a debut at IDDBA 19 during our General Session. Interested in learning how to take your career and skills to the next level? Want to motivate, inform, and challenge your team to increase performance? Looking for ways to expand your brand while staying ahead of industry trends?