¡Yo Quiero! Brands Celebrates a Year of Revolutionary Innovation and Category Leadership in 2024
The leadership of Tara Murray, Vice President of Marketing, has been instrumental in helping ¡Yo Quiero! meet the evolving needs of consumers and set new benchmarks for the industry as a whole. Under Tara’s guidance this year, ¡Yo Quiero! continued to lead the way in avocado and dip innovation while forging impactful partnerships with the Dallas Cowboys, Have a Plant, Healthy Family Project, and influential influencer ambassadors. These collaborations helped fuel increased consumer demand and expand the brand’s reach in key markets for their retail partners. …
