Frieda’s Specialty Produce, known for spotting trends like veggies for dessert and unicorn food, has updated its predictions for 2020 to help retailers make room for what’s hot. …
Creating meatless destinations for your shoppers is key to capitalizing on traditions and consumer trends this Lenten season. “Products like Frieda’s Jackfruit, Stokes Purple® Sweet Potatoes, Soyrizo™ and Colored Cauliflower become the new go-to staples for many homes that observe Lent and abstain from meat on Fridays,” says Alex Berkley, Frieda’s director of sales. …
On April 2, 1962, she opened Produce Specialties, Inc. on the L.A. Wholesale produce market with light lavender signs. She was the first woman to own and operate a wholesale produce company in the United States. That purple color turned into the company’s “trademarked” color, and to this day, most everyone in the produce industry associates “purple” with Frieda’s. …
Winter is around the corner, which means that shoppers will be looking to discover new seasonal citrus favorites for an extra boost of vitamin C. This year, Frieda’s will be offering new grab-n-go citrus pouches for two new items: mandarinquats and lemonade lemons. …
Frieda’s Specialty Produce, known for spotting trends like veggies for dessert and unicorn food, has released its predictions for 2020 to help retailers make room for what’s hot. …
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