FreshDirect Selects RELEX Solutions to Provide Forecasting and Replenishment Optimization for Ecommerce Grocery

October 14, 2022 FreshDirect

FreshDirect, the online grocery shopping pioneer and one of the leading grocery delivery services in the U.S., will partner with RELEX Solutions, provider of unified supply chain and retail planning solutions, to optimize their forecasting and replenishment processes. The RELEX solution will service FreshDirect’s distribution centers, providing flexibility and configurability to meet the unique supply chain needs required to deliver the freshest products possible.

FreshDirect Delivers New Creative Campaign For New York’s Food Obsessed

August 31, 2022 FreshDirect

FreshDirect, one of the leading grocery delivery services in the U.S. and a leader in NYC food culture, is launching a new creative campaign targeting time-crunched, quality-obsessed New Yorkers with full plates but empty pantries. This marks FreshDirect’s first integrated campaign from Cincinnati ad agency Curiosity, which was named creative agency of record for the brand in March 2022.

FreshDirect Selects BAM Strategy to Launch New Loyalty Program

August 19, 2022 FreshDirect

FreshDirect, the online grocery shopping pioneer and one of the leading grocery delivery services in the U.S., announced that it has appointed BAM Strategy, a Montreal-based digital agency, as a strategic partner to build the company’s first-ever loyalty program. The appointment followed a competitive review conducted by FreshDirect’s Marketing Team.

FreshDirect Celebrates 20 Years at the Forefront of Grocery Innovation

May 23, 2022 FreshDirect

FreshDirect, the online grocery shopping pioneer and one of the leading grocery delivery services in the U.S., is celebrating 20 years of innovation, excellence, and convenience. Since its founding in 2002, the Bronx-based online grocer has remained a signature household staple for two decades and has established true connections with its loyal customers.

FreshDirect Delivers More Than Groceries in Their Latest OOH Campaign

February 28, 2022 OUTFRONT Media Inc.

OUTFRONT Media launches its first MOMENTS by OUTFRONT sponsored campaign with FreshDirect, delivering compelling content and delicious recipes to consumers in a new shoppable OOH campaign. The MOMENTS by OUTFRONT publisher platform aims to deliver engaging content experiences to consumers on the New York City Subway as ridership averages over 3 million weekday trips.