FreshDirect Launches “Fresh Week” in Celebration of 22 Years of Supporting Local Farmers, Highlighting NYC Economic Impact

July 17, 2024 FreshDirect

Fresh Week will kick off on July 22nd with an event at FreshDirect’s Bronx headquarters, featuring a free farmer’s market celebration for the local community. Throughout the week, the company will honor its loyal customers with a variety of promotions and a special sweepstakes as a token of appreciation for their commitment for choosing to shop fresh and local. 

FreshDirect May Go Under as Parent Getir Looks to Cut Costs: ‘Don’t See How it Lasts Longer Than a Year’

Turkish-based Getir, which scooped up FreshDirect from Stop & Shop owner Ahold Delhaize USA last November, has come under pressure to cut costs from its investors, which include Abu Dhabi sovereign wealth fund Mubadala Investment Co., Tiger Global and Sequoia Capital, according to a Sky News report.

FreshDirect and Yankees Partner to Bring Innovative Promotions to New Yorkers

April 5, 2024 FreshDirect

This year, FreshDirect is taking their partnership with the Yankees to new heights, offering fans more reasons than ever to skip the grocery store and savor every moment of the game.

Getir Announces Strategic Leadership Appointments For Us Expansion

February 1, 2024 Getir

Getir, the pioneer of ultrafast grocery delivery, has selected new leadership to head the company’s US Group and FreshDirect teams, appointing Hatice Evren as US Group Chief Executive Officer, Getir & FreshDirect, and Sloan Eddleston as Chief Executive Officer of FreshDirect. The announcement was made by Nazim Salur, Founder and CEO, Getir and is effective immediately.

Getir Completes the Acquisition of Leading US Online Grocer FreshDirect

December 20, 2023 Getir

Getir, the pioneer of ultrafast grocery delivery, acquired FreshDirect, a US-based online grocery company, from Ahold Delhaize, one of the largest food retail groups in the US. This acquisition will create significant synergies between Getir and FreshDirect. Getir’s technological power will improve FreshDirect’s technological infrastructure, and FreshDirect customers will receive their orders much faster with Getir’s agile approach.