California Giant Berry Farms Announces Strong Strawberry Crop Poised for Valentine’s Day
California Giant’s Florida-based growers are on track to deliver peak volumes spanning from mid-February to mid-March. This crop marks the second year of California Giant’s new “Fresh From Florida” label—an addition to the classic California Giant insignia that promotes Florida agricultural products through consumer marketing campaigns, partnerships with domestic and international retailers, and an established presence at prominent industry tradeshows. …